Case Study

The Client

The Sovereign is a key landmark in Weston-super-Mare, having been a central part of the town since it opened in the early 1990s. It has evolved from a traditional indoor shopping centre into a modern, multi-use hub that now combines retail with community resources like a fridge, a climate hub, and co-working spaces, serving as a popular meeting point for the town.

The Project

The Challenge

The previous website was outdated and difficult to navigate, creating a clunky user experience for visitors. Our mission was to overhaul the site from the ground up, with a primary focus on improving accessibility and user experience.

We identified key areas where the previous website was failing and prioritised improving accessibility across the website, streamlining the end users expereince and creating a modern, easy to use hub for the community!

What we delivered

We delivered a fresh, clean, and responsive design to replace the old platform. The new website is built to provide a seamless and enjoyable experience for users planning shopping trips, Browse local events, and finding essential information about the centre.

  • Enhanced Community Engagement: A new “What’s On” section to promote local events and news.
  • Interactive Retail Directory: A user-friendly shop directory with detailed information and maps.
  • Improved Visitor Information: A dedicated “Car Park” page for easy journey planning.
  • Fully Responsive Design: The site is optimized for all devices, ensuring a consistent experience on desktop, tablet, and mobile.

Interactive Directory

A detailed interative floorplan map of the centre designed for the website to help visitors plan there trip ahead of visting the centre. Each shop has a dedicated page with infomation such as opening times, general store information and links to there websites and online stores.

Meet The Team

We added a “Meet the Team” section to the Sovereign Centre website to strengthen its connection to the community. The goal was to build trust and transparency by showing the people who manage and operate the centre. This makes the centre feel more approachable, reinforcing its role as a key community hub in Weston-super-Mare.

The Outcome

The Finished Website

The new website successfully addresses the challenges of the old platform by offering a seamless and enjoyable digital experience. We replaced the outdated design with a clean, responsive interface, transforming the Sovereign Centre’s online presence. The site is now a valuable community hub, making it easy for visitors to plan trips, find events, and stay connected with the centre. This comprehensive overhaul ensures a modern and accessible platform that will serve the community for years to come.

What The Sovereign Think

“We wanted to use a local company to produce a brand new website for us as the one we had was very dated and hard to manage. We approached Twisted as we knew a few local companies that had used them and we liked the examples of the websites that had been designed. Ross, John and Holly have been amazing right from the off. They have held our hands through every step of the way, talking through ideas and functionality and we are very pleased with the outcome. They have also provided training so we can maintain the site but with the care package they provide nothing is ever too much trouble. Different aspects can be updated at the click of a button which requests their help if we aren’t able to work it out ourselves. If I had to recommend a company to produce a website for you then Twisted would be the ones to choose.”

Some Of Our Clients

Some Of Our Clients